It would appear that I may have been unnecessarily concerned about the accuracy of the profiling data held on me by the commercial sites I use. In my inbox today I found the following email from Amazon:
“As a valued Amazon.co.uk customer, we thought you might be interested in visiting our website dedicated to shoes and handbags, Javari.co.uk.
Javari.co.uk offers Free One-Day Delivery, Free Returns, and a 100% Price Match Guarantee.
Welcome to Javari.co.uk”
I don’t know whether to feel reassured at Amazon’s failure to understand me or disappointed that the considerable resource they have at their disposal can get me so wrong.